In 1968, the Jain Brothers founded a distribution business that marked the beginning of a journey that would shape the landscape of electrical products in Pune, PCMC, and its surrounding suburbs. Initially focused on the distribution of Crompton Dry Cells, their dedication and vision soon propelled them into diversifying their offerings.

Expanding beyond dry cells, the company ventured into distributing Crompton Lights, Luminaries, and Fans, catering to the burgeoning demand for quality electrical products in the region. With a keen understanding of market needs and a commitment to excellence, the company quickly established a prominent dealer network across Pune, PCMC, and its suburbs.

As the business evolved and the next generation took the reins, the company continued to expand its portfolio to meet the evolving needs of consumers. This expansion led to the inclusion of Appliances and Telecom products, further solidifying their position as a one-stop solution provider for electrical and electronic goods.

One of the key factors contributing to their success was their strategic partnerships with renowned brands such as Philips, A O Smith, Bosch, Google, and Apple, among others. By associating with these esteemed brands, they not only enhanced their product offerings but also gained a reputation for reliability and quality among consumers.

Over the years, the company’s commitment to customer satisfaction, coupled with its dedication to innovation and excellence, has cemented its status as a reputed name in the distribution sector. Today, they stand as a beacon of trust and reliability, continuing to serve their customers with a wide range of high-quality products and services.